Market Watch - Top Cider Brands Decline As Craft Labels Accelerate
By H. Lee Murphy - Market Watch Magazine - July 7, 206 http://marketwatchmag.com/cider-june-2016/ The major players are now seeking ways to reignite growth. Kris Nelson, Justin Heilenbach and Bryan Holmes launched Citizen Cider in 2010 in Burlington, Vermont, and sold 5,000 gallons of hard cider in 2012—their first year of business. Volume jumped to 28,000 gallons in 2013, then surged to 100,000 gallons in 2014. This year, the company is...